In the world of beauty and cosmetics, Instagram has become a powerhouse platform for discovering the latest trends and hottest products. Among these, lipstick shades often capture the most attention, with influencers and beauty gurus showcasing a variety of vibrant, bold, and subtle colours.


This guide will give you some of the most popular lipstick colours currently trending on Instagram, providing insights into why these shades have captured the hearts (and lips) of beauty enthusiasts around the globe.


1: Classic Red Lipsticks


Red lipstick is a timeless choice that never goes out of style. On Instagram, the classic red shade tops the list of popular colours, and for good reason:


Bold and Confident: A red lip is synonymous with boldness and confidence. It can elevate any look, making a simple outfit stand out.


Versatility: Red lipstick comes in various undertones – blue-based, orange-based, and deep red – allowing it to complement diverse skin tones.


Iconic Appeal: Influencers often draw inspiration from classic Hollywood icons like Marilyn Monroe, who popularized the red lip.


2: Perfect Neutral Lipsticks


Neutral lipsticks have surged in popularity over recent years, and Instagram is awash with various shades and finishes:


Natural Look: Neutral lipsticks provide a natural, effortless look that is perfect for everyday wear.


Customizable: With a broad spectrum from neutral pink to neutral brown, finding the perfect match for your skin tone is easy.


Versatile Partner: Neutral shades pair well with dramatic eye makeup or bold blush, balancing the overall look.


3: Bold Berry Lipsticks


Berry shades are making a significant impact on Instagram, especially during the fall and winter seasons:


Rich and Luxurious: Berry lipstick shades offer a rich, luxurious look, perfect for colder months.


Range of Shades: From deep plum to vibrant raspberry, berry shades are versatile and flattering on many skin tones.


Statement Making: A berry lip can be both bold and sophisticated, making it a popular choice for evening events and special occasions.


4: Playful Pink Lipsticks


Pink lipsticks, ranging from soft pastels to vibrant fuchsias, continue to be a favourite among Instagram users:


Fun and Flirty: Pink is often associated with fun and flirtation, making it a go-to for many beauty enthusiasts.


Wide Spectrum: Pink shades can range from subtle and soft to bright and electric, suiting different moods and occasions.


Youthful Vibe: A pink lip can add a youthful and fresh vibe to any look.


5: Trendy Mauve Lipsticks


Mauve lipsticks have recently carved out a niche for themselves on Instagram, offering a unique blend of purple and neutral:


Modern and Trendy: Mauve shades are modern and trendy, appealing to those looking for something different yet subtle.


Flattering on All: Mauves are generally flattering on a wide range of skin tones, from fair to deep.


Perfect for All Seasons: Unlike some shades that are season-specific, mauve works well all year round.


Remember, the right lipstick can do more than just add colour to your lips – it can boost your confidence, complement your style, and make a powerful statement. So next time you’re scrolling through Instagram, take note of these trending shades and experiment with them to find your perfect match.